Should There Be a Direct-to-Consumer Pharmaceutical Advertising Ban

An interesting article is written by Lia Mulligan titled “You Can’t Say That on Television: Constitutional Analysis of a Direct-to-Consumer Pharmaceutical Advertising Ban,” which appeared in the 2011 issue of the American Journal of Law and Medicine (vol. 37, pages 444-467). In the article it is mentioned that the average american will watch around 16 hours of pharmaceutical advertisements on TV a year. As mentioned I believe before on this blog the U.S. and New Zealand are the only 2 countries in the world that even allow direct to consumer pharmaceutical advertising (DTCA). I personally do not like this type of advertising and neither do some of my friends. We often make fun of the advertisements when they come on TV as they sometimes can be quite silly. The article mentions in 1969 when the FDA first issued regulations for … Read more

Facebook Ads

Recently, thanks to Visa, I have been advertising on Facebook this site. I was able to receive $100 free worth of advertising on Facebook. This is a pretty large number; however, a lot of people have been having problems achieving results with Facebook Ads. If you found myself through Facebook, thanks for coming! I created a quick ad in facebook and launched a new campaign. I already had an account, so all I had to do to get the $100 free was to ad the Visa Business Application, check my email, and enter the code under the funding sources in billing. Since I did not know where to bid I decided to start my biding at a modest $0.26. Immediately I was greeted with a typical message from Facebook Ads. “The bid on your ad may be too low to … Read more