The Search Engine Battle: Are you Paying Attention?

For those who may read Modern Dental Marketing you may have seen a post in September 2013 titled “SEO Warfare: A Strategic Plan for Dentists” (edit: this article is now no longer live). If you don’t read the blog, I encourage you to read that post and make a note of a key change brewing in the search engine battle. Just a short year or two ago, Google used to be mostly the game in town. Google used to control over 90% of the search market for the PC and mobile. Nowadays that number has gone down a lot. As of October 2013, Google controls 66.9% of the market, Bing controls 18.1% of the market, and Yahoo controls 11.1% of the market with Ask and AOL both also having a very small stake (see October Search Market Share: Bing Continues … Read more