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Are Your Search Results All From the Same Company or Person?

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Search engine marketing refers to using certain practices to boost your website’s search result position in search engines like Google and Bing. Nowadays a new strategy has emerged that people are using by using microsites and having several different domains. For example this is discussed in several posts over at Modern Dental Marketing see for example http://moderndentalmarketing.com/2013/05/faqs-about-dental-blogs/ as a strategy that they use to improve the ranking of their clients website. In this post Shauna Duty (author on May 7, 2013) says “At MDPM Dental, we’ve been creating blogs that act as microsites for three years now! Some of our client dentists hold 70-90% of the page-one Google real estate for a keyword phrase. Generally, Google shows 10 organic listings on page one, so I’m saying that some of our clients have 7-9 listings on a page one search result.” … Read more

Dental Networks – The Rising Popularity of Social Dentistry Marketing

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As a dentist you may be put off by the thought of “marketing” your dental business. After all you didn’t major in business, but rather in dentistry. However, marketing your dentistry business is of great significance. The major reason for dental marketing is to get as many patients as you can. This should be the key factor of your marketing plan. To achieve this goal, you also need to set an online platform where you must create a space for professional recognition. So what comes to your mind first? Social media? Facebook, Twitter and LinkedIn? Let’s see the consequences. Undoubtedly, social media has played a great role in how businesses have reshaped marketing. This is why medical marketing on social media is the hype these days. However, creating recognition in a highly competitive market can be exigent. So it’s better … Read more